Walgreens - Let's Grow Old Together
Lead UX Designer: Fully Responsive Website
Let’s Grow Old Together is a campaign that supports newly diagnosed HIV patients with testimonials from other patients and information about Walgreens’ life-extending pharmaceuticals. We produced the site and its content around these testimonials which show patients together with their loved ones. Ten key topics are given a dedicated page to allow visitors to easily find content most relevant to their situation. Through the use of 360 video, the site lets visitors feel part of the conversation. Another technical feat is that it’s designed and built to be embedded within walgreens.com after the campaign ends, as a ‘site-in-site’ iframe.